These are just some of the variables to determine what your end product will be, and although it’s helpful for our team to scope your project, don’t worry about understanding all the details. We’ll work with you to help you determine the story, illustration and animation goals based on your business needs and brand guidelines. Just know that a lot of thought goes into planning and executing your project and 2D is just the beginning. Flat, linear, or isometric graphics describe how the illustrations look, but rigged, hand drawn, cel, and vector relate to how the visuals are created and animated.